Speaker Market

Global Speaker Market Research Report Global Industry Analysis, Size, Share, Growth, Trends, Regional Analysis, Competitor Analysis and Forecast 2024-2032: By Product Type (Smart Speakers, Home Audio Speakers, Portable Speakers, True Wireless Stereo (TWS)), By Size (Small, Medium, Large), By Technology (Wireless, Wired), By End Use (Personal, Commercial), and Region (North America, Europe, Asia-Pacific, and Rest of the World)

Electronics & Semiconductor | February 2024 | Report ID: EMR00636 | Pages: 250

The global speaker market was valued at USD 67.85 billion in 2023 and is estimated to reach approximately USD 808.74 billion by 2032, at a CAGR of 31.7% from 2024 to 2032.

Aside from improved music quality and wireless connectivity, modern speakers also come equipped with intelligent capabilities like voice control and virtual assistant integration. Both well-known companies and niche startups compete for market share by differentiating their products and employing diverse marketing approaches. Furthermore, the industry has grown due to the popularity of durable and portable speakers, which appeal to explorers and outdoor lovers. As it accepts new technology and adjusts to changing lifestyles, the speaker market is expanding overall and providing customers throughout the world with rich audio experiences.

 

 

SPEAKER MARKET: REPORT SCOPE & SEGMENTATION

Report Attribute

Details

Estimated Market Value (2023)

67.85 billion

Projected Market Value (2032)

808.74 billion

Base Year

2023

Forecast Years

2024 - 2032

Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- By Product Type, By Size, By Technology, By End Use, & Region

Segments Covered

By Product Type, By Size, By Technology, By End Use, & Region

Forecast Units

Value (USD Billion or Million), and Volume (Units)

Quantitative Units

Revenue in USD million/billion and CAGR from 2024 to 2032

Regions Covered

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and the Rest of World

Countries Covered

U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others

Report Coverage

Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis.

Delivery Format

Delivered as an attached PDF and Excel through email, according to the purchase option.

 

Global Speaker Dynamics

Product differentiation is fueled by quick advancements, and attributes like portability, smart capabilities, and wireless connectivity are becoming more and more important. The market is growing because of consumer demand for immersive audio experiences, and decisions to buy are influenced by brand reputation and pricing. In order to increase their reach and maintain their competitiveness, market participants also participate in strategic alliances, acquisitions, and marketing initiatives. The market environment is also shaped by new trends like eco-friendly procedures and sustainable materials.

 

Global Speaker Drivers

  • Technological Advancements

The speaker market is primarily driven by technological improvements, which also foster creativity and improve user experiences. The way people engage with speakers has been completely transformed by innovations like Bluetooth connectivity, AI integration, and enhanced sound processing capabilities, which provide smooth wireless connectivity, customized voice control, and excellent audio quality. These developments not only meet but also surpass consumer expectations, creating a need for speaker products with greater features and sophistication, which in turn fuels the industry's growth and competition.

  • Rise of Wireless Solutions

Wireless speakers provide seamless communication to smartphones and other devices, doing away with the limitations of cords and wires in response to the growing desire for convenience and mobility. This change reflects the demands of contemporary living by offering consumers on the go portable and adaptable audio experiences. Because of this, the use of wireless speaker solutions is increasing dramatically, spurring innovation and influencing the direction of the sector.

 

Restraints:

  • Competition from Alternative Audio Solutions

Compact, portable, and personal audio experiences provided by headphones, earbuds, and soundbars have shifted consumer tastes away from traditional speakers. The adaptability of these options in different contexts, like traveling or watching TV at home, also lessens the allure of separate speaker systems. In order to be competitive in the market, speaker firms must therefore work even harder to develop and adjust to changing consumer demands.

  • Supply Chain Disruptions

Geopolitical conflicts, logistical difficulties, and component shortages are a few examples of factors that can impede the movement of raw materials and completed goods. These disruptions affect corporate margins by raising operating costs and impeding timely product delivery. Furthermore, supply chain instability can undermine customer trust and loyalty, potentially costing businesses market share if they are unable to handle these difficulties.

 

Opportunities:

  • Growing Demand for Smart Speakers

As virtual assistants like Google Assistant and Amazon Alexa become more and more ingrained in daily life, there is a big opportunity in the market for smart speakers. Voice-activated information access, hands-free convenience, and seamless interaction with smart homes are all provided by smart speakers. This trend provides opportunities for businesses to provide cutting-edge features, increase ecosystem interoperability, and improve user experiences. Additionally, the information gathered by smart speakers allows for targeted marketing and personalized services, which increase consumer engagement and loyalty.

  • Expanding IoT Ecosystem

Speakers are essential for directing and coordinating voice instructions for these smart devices as more and more gadgets are linked. This integration increases automation and convenience in homes and offices, increasing demand for IoT-compatible smart speakers. In order to build seamless and coherent smart environments, businesses should take advantage of this trend by creating interoperable speaker solutions, broadening the scope of their product offerings, and forming collaborations within the larger IoT ecosystem.

 

Segment Overview

  • By Product Type

Based on product type, the global speaker market is divided into smart speakers, home audio speakers, portable speakers, and true wireless stereo (TWS). The smart speaker category dominates the market with the largest revenue share in 2023. Virtual assistants like Apple's Siri, Google Assistant, and Amazon Alexa are integrated into smart speakers. They provide hands-free voice control for a number of functions, such as weather monitoring, music playback, reminder setting, and smart home device control. High-quality sound is intended to be delivered by home audio speakers to provide immersive listening environments. Because they are lightweight and portable, portable speakers are perfect for use while traveling.

  • By Size

Based on the size, the global speaker market is categorized into small, medium, and large. The medium category leads the global speaker market with the largest revenue share in 2023. Though smaller than huge speakers, medium speakers are still larger than small speakers. Their ability to balance size, power, and sound quality makes them appropriate for a variety of uses. Tiny speakers are small in size and frequently made to be portable and adaptable. Large speakers can create high-quality sound at larger volumes and are distinguished by their size and power output.

  • By Technology

Based on technology, the global speaker market is segmented into wireless and wired. The wireless segment dominates the speaker market. Without the need for physical wires, wireless speakers can receive audio signals from a source device such as a smartphone, tablet, or computer by utilizing wireless technologies like Bluetooth, Wi-Fi, or proprietary wireless protocols. The source device is connected to wired speakers by physical cords, which are usually made of speaker wire connections, 3.5mm auxiliary, or RCA audio cables. There is no need for wireless transmission because these speakers are directly connected to the source device's audio output, guaranteeing a steady and dependable connection.

  • By End Use

Based on end use, the global speaker market is divided into personal and commercial. The commercial category dominates the market with the largest revenue share in 2023. Commercial speakers are meant to be used in public or commercial settings, like public address (PA) systems, retail establishments, restaurants, hotels, conference rooms, and event spaces. These speakers can handle a variety of audiovisual applications, such as live performances, announcements, background music, and presentations, and they are made to provide high-quality audio to larger audiences. Personal speakers are intended for use by one person or alone, usually in domestic spaces like houses, apartments, and private offices. For personal amusement, these speakers are utilized for playing games, watching movies, listening to music, and using other multimedia apps.

 

Global Speaker Overview by Region

The global speaker market is categorized into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific emerged as the leading region, capturing the largest market share in 2023. The demand for consumer electronics, especially speakers, has increased due to factors such as rapid urbanization, rising disposable incomes, and a growing population that is digital savvy. In addition, the area is home to some of the biggest suppliers and manufacturers of electronics in the world, which strengthens the supply chain infrastructure. The market is also developing as a result of rising investments in entertainment and leisure activities, growing e-commerce platforms, and rising smart home device adoption.

Throughout the forecast period, North America is anticipated to post a significant CAGR. Numerous variables are responsible for this prediction, such as a sizable and well-adjusted consumer base with high levels of disposable income, a strong market for high-end audio equipment, and a tech-savvy populace eager to embrace the newest advancements. In addition, the area has a developed retail sector, widely accessible internet platforms, and a culture that places a premium on top-notch entertainment experiences.

 

 

Global Speaker Competitive Landscape

In the global speaker market, a few major players exert significant market dominance and have established a strong regional presence. These leading companies remain committed to continuous research and development endeavors and actively engage in strategic growth initiatives, including product development, launches, joint ventures, and partnerships. By pursuing these strategies, these companies aim to strengthen their market position, expand their customer base, and capture a substantial share of the market.

Some of the prominent players in the global speaker market include,

  • Bose Corporation
  • Sony
  • Beats Inc
  • Harman International
  • Yamaha Corporation of America
  • Audiovox Corporation
  • Poineer
  • Logitech
  • Sennheiser
  • Polk Audio
  • Sonos, Inc., and various others.

 

Global Speaker Recent Developments

  • In September 2023, One of the top producers of loudspeakers for professional audio applications, B&C Speakers, with headquarters in Florence, Italy, recently revealed that it has acquired all of Kentucky-based Eminence Speaker, LLC, a company that makes loudspeakers for professional audio and guitar amplification, along with its production facilities in Dongguan, China..
  • In September 2022, The Bose QuietComfort® Earbuds II are the company's next generation of totally wireless noise-canceling earphones. The world's greatest noise cancellation from any headset, whether headband or in-ear, is achieved by the QC Earbuds II thanks to Bose CustomTuneTM sound calibration technology, which cleverly tailors audio and noise cancellation performance to each ear's unique shape.

 

Scope of the Global Speaker Report

Speaker Market Report Segmentation

ATTRIBUTE

DETAILS

By Product Type

  • Smart Speakers
  • Home Audio Speakers
  • Portable Speakers
  • True Wireless Stereo (TWS)

By Size

  • Small
  • Medium
  • Large

By Technology

  • Wireless
  • Wired

By End Use

  • Personal
  • Commercial

By Geography

  • North America (USA, and Canada)
  • Europe (UK, Germany, France, Italy, Spain, Russia and Rest of Europe)
  • Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
  • Latin America (Brazil, Mexico, and Rest of Latin America)
  • Middle East & Africa (South Africa, GCC, and Rest of Middle East & Africa)

Customization Scope

  • Available upon request

Pricing

  • Available upon request

 

Objectives of the Study

The objectives of the study are summarized in 5 stages. They are as mentioned below:

  • Global Speaker Market Size and Forecast: To identify and estimate the market size for the global speaker market segmented by product type, by size, by technology, by end use, region and by value (in U.S. dollars). Also, to understand the consumption/ demand created by consumers of speaker between 2019 and 2032.
  • Market Landscape and Trends: To identify and infer the drivers, restraints, opportunities, and challenges for the global speaker market
  • Market Influencing Factors: To find out the factors which are affecting the sales of speaker among consumers
  • Impact of COVID-19: To identify and understand the various factors involved in the global speaker market affected by the pandemic
  • Company Profiling:  To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company's past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

 

Intended Audience

  • Consumer Electronics Manufacturers
  • Retailers and Distributors
  • Technology Enthusiasts
  • Industry Analysts and Consultants
  • Audio Engineers and Professionals

Research Methodology

Our research methodology has always been the key differentiating reason which sets us apart in comparison from the competing organizations in the industry. Our organization believes in consistency along with quality and establishing a new level with every new report we generate; our methods are acclaimed and the data/information inside the report is coveted. Our research methodology involves a combination of primary and secondary research methods. Data procurement is one of the most extensive stages in our research process. Our organization helps in assisting the clients to find the opportunities by examining the market across the globe coupled with providing economic statistics for each and every region.  The reports generated and published are based on primary & secondary research. In secondary research, we gather data for global Market through white papers, case studies, blogs, reference customers, news, articles, press releases, white papers, and research studies. We also have our paid data applications which includes hoovers, Bloomberg business week, Avention, and others.

Data Collection

Data collection is the process of gathering, measuring, and analyzing accurate and relevant data from a variety of sources to analyze market and forecast trends. Raw market data is obtained on a broad front. Data is continuously extracted and filtered to ensure only validated and authenticated sources are considered. Data is mined from a varied host of sources including secondary and primary sources.

Primary Research

After the secondary research process, we initiate the primary research phase in which we interact with companies operating within the market space. We interact with related industries to understand the factors that can drive or hamper a market. Exhaustive primary interviews are conducted. Various sources from both the supply and demand sides are interviewed to obtain qualitative and quantitative information for a report which includes suppliers, product providers, domain experts, CEOs, vice presidents, marketing & sales directors, Type & innovation directors, and related key executives from various key companies to ensure a holistic and unbiased picture of the market. 

Secondary Research

A secondary research process is conducted to identify and collect information useful for the extensive, technical, market-oriented, and comprehensive study of the market. Secondary sources include published market studies, competitive information, white papers, analyst reports, government agencies, industry and trade associations, media sources, chambers of commerce, newsletters, trade publications, magazines, Bloomberg BusinessWeek, Factiva, D&B, annual reports, company house documents, investor presentations, articles, journals, blogs, and SEC filings of companies, newspapers, and so on. We have assigned weights to these parameters and quantified their market impacts using the weighted average analysis to derive the expected market growth rate.

Top-Down Approach & Bottom-Up Approach

In the top – down approach, the Global Batteries for Solar Energy Storage Market was further divided into various segments on the basis of the percentage share of each segment. This approach helped in arriving at the market size of each segment globally. The segments market size was further broken down in the regional market size of each segment and sub-segments. The sub-segments were further broken down to country level market. The market size arrived using this approach was then crosschecked with the market size arrived by using bottom-up approach.

In the bottom-up approach, we arrived at the country market size by identifying the revenues and market shares of the key market players. The country market sizes then were added up to arrive at regional market size of the decorated apparel, which eventually added up to arrive at global market size.

This is one of the most reliable methods as the information is directly obtained from the key players in the market and is based on the primary interviews from the key opinion leaders associated with the firms considered in the research. Furthermore, the data obtained from the company sources and the primary respondents was validated through secondary sources including government publications and Bloomberg.

Market Analysis & size Estimation

Post the data mining stage, we gather our findings and analyze them, filtering out relevant insights. These are evaluated across research teams and industry experts. All this data is collected and evaluated by our analysts. The key players in the industry or markets are identified through extensive primary and secondary research. All percentage share splits, and breakdowns have been determined using secondary sources and verified through primary sources. The market size, in terms of value and volume, is determined through primary and secondary research processes, and forecasting models including the time series model, econometric model, judgmental forecasting model, the Delphi method, among Flywheel Energy Storage. Gathered information for market analysis, competitive landscape, growth trends, product development, and pricing trends is fed into the model and analyzed simultaneously.

Quality Checking & Final Review

The analysis done by the research team is further reviewed to check for the accuracy of the data provided to ensure the clients’ requirements. This approach provides essential checks and balances which facilitate the production of quality data. This Type of revision was done in two phases for the authenticity of the data and negligible errors in the report. After quality checking, the report is reviewed to look after the presentation, Type and to recheck if all the requirements of the clients were addressed.

Frequently Asked Questions

On the basis of Geography, the speaker market is classified into North America, Europe, Asia Pacific, and the Rest of the world
According to speaker market research, the market is expected to grow at a CAGR of ~31.7% over the coming years.
North America is expected to register the highest CAGR during 2024 - 2032
Asia-Pacific held the largest share in 2023
The major players operating in the global market include Bose Corporation, Sony, Beats Inc, Harman International, Yamaha Corporation of America, Audiovox Corporation, Poineer, Logitech, Sennheiser, Polk Audio, Sonos, Inc., and various others.
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