Sparkling Water Market

Global Sparkling Water Market Research Report: Information Based on By Product (Purified Water, Mineral Water, Spring Water, Sparkling Water), Category (Plain, Flavoured), Packaging Type (Bottles, Cans, Others), Distribution Channel (Store Based, Non-Store Based), and Region (North America, Europe, Asia-Pacific, and Rest of the World) Global Industry Analysis, Size, Share, Growth, Trends, Regional Analysis, Competitor Analysis and Forecast 2023-2031.

Consumer Goods & Services | October 2023 | Report ID: EMR00237 | Pages: 217

Sparkling Water Market is predicted to reach approximately USD 77.5 Billion by 2031, at a CAGR of 11.1% from 2022 to 2031. Sparkling water, a non-alcoholic beverage that is widely available, has gained popularity as a healthier alternative to soda. It is carbonated and available in a variety of flavours to appeal to a wide range of tastes. It is sugar-free, unlike soda water, making it an appealing option for people looking for a lower-calorie drink. Sparkling water, which is typically created from mineral water, includes less solid minerals and is infused with carbon dioxide, resulting in a delightful and effervescent experience. Sparkling water has become a popular choice for people looking for a fizzy and healthier alternative to classic sodas due to its broad selection of flavours and sugar-free nature.




Report Attribute


Estimated Market Value (2022)

32.2 billion

Projected Market Value (2031)

77.5 billion

Base Year


Forecast Years

2023 - 2031

Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Based on By Product By Product Type, By Category Type, By Packaging Type, By Distribution Channel & Region.

Segments Covered

By Product Type, By Category Type, By Packaging Type, By Distribution Channel & Region.

Forecast Units

Value (USD Billion or Million), and Volume (Units)

Quantitative Units

Revenue in USD million/billion and CAGR from 2023 to 2031.

Regions Covered

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World

Countries Covered

U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others.

Report Coverage

Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis.

Delivery Format

Delivered as an attached PDF and Excel through email, according to the purchase option.


Sparkling Water Market Dynamics

Several variables influence the market dynamics of the sparkling water sector. Consumer preferences for healthier beverage options, as well as a shift away from sugary carbonated drinks, contribute to market growth. Global demand for sparkling water is being stimulated by increased health consciousness and disposable wealth. Strategic marketing efforts, product innovation, and the introduction of enticing flavour alternatives all assist the industry. Furthermore, the availability of sparkling water in a variety of packaging types, as well as the expansion of distribution channels, help to drive market growth. However, problems such as pricing competitiveness, regulatory factors, and environmental concerns over packaging materials are continuous concerns for market participants to address.


Sparkling Water Market Drivers

The increased preference for sparkling water over sugary carbonated beverages and sodas has greatly contributed to the rise in consumer demand for sparkling water. This shift in consumer behaviour across all age groups has been critical in fuelling the expansion of the sparkling water market. The trend of embracing healthier options and seeking out innovative drinks has had a favourable impact on the industry's growth.


The increased preference for sparkling water over sugary carbonated beverages and sodas has greatly contributed to the rise in consumer demand for sparkling water. This shift in consumer behaviour across all age groups has been critical in fueling the expansion of the sparkling water market. The trend of embracing healthier options and seeking out innovative drinks has had a favourable impact on the industry's growth.


  • Restraints:

The market growth of sparkling water can face obstacles due to the lower pricing of other carbonated drinks. The competitive pricing of alternatives could potentially hinder the adoption of sparkling water among consumers. Furthermore, domestic levies and bottlenecks in shipping lanes present hurdles to the sparkling water business. These variables might have an impact on the price and availability of sparkling water, thereby affecting market growth and making it harder for industry participants to reach consumers and maintain profitability.


  • Opportunities:

Strategic commercial advertisements on bottled water create lucrative opportunities for market players in the forecast period. These well-planned promotional campaigns help raise awareness about the benefits and unique features of bottled water, such as its purity, convenience, and health advantages. Market participants can attract more customers and enhance revenues by efficiently reaching out to consumers through advertising. These commercials have a tremendous impact on customer perceptions and choices, propelling the bottled water market's development and profitability.


  • Segment Overview

By Product Type

Water market segmentation includes a variety of product kinds such as purified water, mineral water, spring water, and sparkling water. Purified water is treated to remove impurities and pollutants, ensuring its cleanliness and safety. Mineral water is derived from natural springs and contains minerals that are beneficial to one's health. Spring water is gathered from naturally occurring springs, providing a natural and pure source of water. For those looking for a fizzy beverage choice, sparkling water mixed with carbon dioxide gives a frothy and delightful experience. Each variety caters to distinct consumer tastes and requirements.


By Category Type

Water industry is segmented into two major categories: plain water and flavoured water. Plain water is unflavoured water that is free of any additions or flavours. Those looking for an easy and refreshing hydration alternative often seek it out. Flavoured water, on the other hand, contains a variety of fruit-infused or artificially flavoured choices. These flavoured waters include a hint of flavour and appeal to those who seek a more enriched and tasty drinking experience. The categorization enables users to select water options based on their taste preferences.


By Packaging Type

The segmentation is based on different packaging forms, such as bottles, cans, and other packaging options. Bottles are a popular packing style because they are convenient and portable. They come in a variety of sizes and materials, including plastic, glass, and reusable choices. Cans are a convenient and lightweight solution for on-the-go consumption. Pouches, cartons, and tetra packs are examples of different formats for water packing. The packaging type segmentation enables consumers to select water goods depending on their chosen packaging format and convenience.


By Distribution Channel

Water industry segmentation can also be done based on distinct distribution channels: store-based and non-store-based. Supermarkets, convenience stores, grocery stores, and other retail facilities where consumers may physically purchase water products are examples of store-based distribution networks. These channels provide ease and quick access to a variety of water options. Non-store distribution methods include internet platforms, e-commerce websites, and home delivery services, which allow users to buy liquid items online and have them delivered to their door. Based on their convenience and shopping interests, consumers can select their preferred distribution channel for purchasing water through this segmentation.


Sparkling Water Market Overview by Region.


Experiencing a notable compound annual growth rate (CAGR), the Asia Pacific region has secured a significant revenue share in the global sparkling water market. The region's robust performance underscores the increasing demand and adoption of sparkling water as a favored beverage choice. With its expanding market share, Asia Pacific emerges as a prominent player in the global sparkling water industry, contributing significantly to its overall revenue growth.



North America

North America has emerged as the dominant region in the sparkling water market, owing to rising consumer preference for healthier alternatives to soft drinks. With an increasing emphasis on health and wellbeing, consumers in North America are actively seeking beverages that provide a refreshing taste without the high sugar level seen in classic sodas. The region's well-established beverage distribution infrastructure, as well as the strong presence of important market competitors, has aided the expansion of the sparkling water industry. As a result, North America's demand for sparkling water remains high, contributing to the region's market dominance.


Sparkling Water Market Competitive Landscape

The competitive environment of the sparkling water industry is highly fragmented, with numerous large and small firms competing for market share. This environment breeds fierce competitiveness in the sector. To obtain a competitive advantage, major beverage firms, as well as niche competitors and startups, aggressively participate in the market, bringing new flavours, packaging innovations, and marketing methods. The market's dynamic character supports innovation and a diversified range of products, providing customers with a diverse range of options in the sparkling water category. The major players in the market are, PepsiCo, Nestlé, The Coca-Cola Company, CG Roxane, LLC, Tempo Beverage Ltd, Keurig Dr Pepper Inc, Dr Pepper/Seven Up, Inc, Ferrarelle, SANPELLEGRINO, Reignwood Investments UK Ltd, LaCroix Beverages, Inc, GEROLSTEINER BRUNNEN GMBH & CO. KG, Mountain Valley Spring Water.


Sparkling Water Market Recent Developments


In Jan 2022,

'Zenzi' announced that it is set to make a significant impact in the sparkling water market in India.


Scope of Sparkling Water Market Report

Sparkling Water Market Report Segmentation



By Product Type

  • Purified Water
  • Mineral Water
  • Spring Water
  • Sparkling Water

By Category Type

  • Plain
  • Flavoured

By Packaging Type

  • Bottles
  • Cans
  • Others

By Distribution Channel

  • Store Based
  • Non-Store Based

By Geography

  • North America (USA, and Canada)
  • Europe (UK, Germany, France, Italy, Spain, Russia and Rest of Europe)
  • Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
  • Latin America (Brazil, Mexico, and Rest of Latin America)
  • Middle East & Africa (South Africa, GCC, and Rest of Middle East & Africa)

Customization Scope

  • Available upon request


  • Available upon request


Objectives of the Study

The objectives of the study are summarized in 5 stages. They are as mentioned below:


  • Sparkling Water Market Size and Forecast:

To identify and estimate the market size for Sparkling Water Market segmented by product type, category type, packaging type, distribution channel, and by value (in U.S. dollars). Also, to understand the consumption/ demand created by consumers between 2023 and 2031.


  • Market Landscape and Trends:

To identify and infer the drivers, restraints, opportunities, and challenges for Sparkling Water Market


  • Market Influencing Factors:

To find out the factors which are affecting the market of sparkling water market among consumers


  • Company Profiling:

To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company's past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

Research Methodology

Our research methodology has always been the key differentiating reason which sets us apart in comparison from the competing organizations in the industry. Our organization believes in consistency along with quality and establishing a new level with every new report we generate; our methods are acclaimed and the data/information inside the report is coveted. Our research methodology involves a combination of primary and secondary research methods. Data procurement is one of the most extensive stages in our research process. Our organization helps in assisting the clients to find the opportunities by examining the market across the globe coupled with providing economic statistics for each and every region.  The reports generated and published are based on primary & secondary research. In secondary research, we gather data for global Market through white papers, case studies, blogs, reference customers, news, articles, press releases, white papers, and research studies. We also have our paid data applications which includes hoovers, Bloomberg business week, Avention, and others.

Data Collection

Data collection is the process of gathering, measuring, and analyzing accurate and relevant data from a variety of sources to analyze market and forecast trends. Raw market data is obtained on a broad front. Data is continuously extracted and filtered to ensure only validated and authenticated sources are considered. Data is mined from a varied host of sources including secondary and primary sources.

Primary Research

After the secondary research process, we initiate the primary research phase in which we interact with companies operating within the market space. We interact with related industries to understand the factors that can drive or hamper a market. Exhaustive primary interviews are conducted. Various sources from both the supply and demand sides are interviewed to obtain qualitative and quantitative information for a report which includes suppliers, product providers, domain experts, CEOs, vice presidents, marketing & sales directors, Type & innovation directors, and related key executives from various key companies to ensure a holistic and unbiased picture of the market. 

Secondary Research

A secondary research process is conducted to identify and collect information useful for the extensive, technical, market-oriented, and comprehensive study of the market. Secondary sources include published market studies, competitive information, white papers, analyst reports, government agencies, industry and trade associations, media sources, chambers of commerce, newsletters, trade publications, magazines, Bloomberg BusinessWeek, Factiva, D&B, annual reports, company house documents, investor presentations, articles, journals, blogs, and SEC filings of companies, newspapers, and so on. We have assigned weights to these parameters and quantified their market impacts using the weighted average analysis to derive the expected market growth rate.

Top-Down Approach & Bottom-Up Approach

In the top – down approach, the Global Batteries for Solar Energy Storage Market was further divided into various segments on the basis of the percentage share of each segment. This approach helped in arriving at the market size of each segment globally. The segments market size was further broken down in the regional market size of each segment and sub-segments. The sub-segments were further broken down to country level market. The market size arrived using this approach was then crosschecked with the market size arrived by using bottom-up approach.

In the bottom-up approach, we arrived at the country market size by identifying the revenues and market shares of the key market players. The country market sizes then were added up to arrive at regional market size of the decorated apparel, which eventually added up to arrive at global market size.

This is one of the most reliable methods as the information is directly obtained from the key players in the market and is based on the primary interviews from the key opinion leaders associated with the firms considered in the research. Furthermore, the data obtained from the company sources and the primary respondents was validated through secondary sources including government publications and Bloomberg.

Market Analysis & size Estimation

Post the data mining stage, we gather our findings and analyze them, filtering out relevant insights. These are evaluated across research teams and industry experts. All this data is collected and evaluated by our analysts. The key players in the industry or markets are identified through extensive primary and secondary research. All percentage share splits, and breakdowns have been determined using secondary sources and verified through primary sources. The market size, in terms of value and volume, is determined through primary and secondary research processes, and forecasting models including the time series model, econometric model, judgmental forecasting model, the Delphi method, among Flywheel Energy Storage. Gathered information for market analysis, competitive landscape, growth trends, product development, and pricing trends is fed into the model and analyzed simultaneously.

Quality Checking & Final Review

The analysis done by the research team is further reviewed to check for the accuracy of the data provided to ensure the clients’ requirements. This approach provides essential checks and balances which facilitate the production of quality data. This Type of revision was done in two phases for the authenticity of the data and negligible errors in the report. After quality checking, the report is reviewed to look after the presentation, Type and to recheck if all the requirements of the clients were addressed.

Frequently Asked Questions

Sparkling Water Market forecast period is 2023 - 2031
According to sparkling water market research, the market is expected to grow at a CAGR of ~ 11.1 % over the next eight years.
The possible segments in sparkling water market are based on by product type, by category type, by packaging type, by distribution channel & region.
The expected market size for sparkling water market is USD77.5 billion
The major players in the market are, PepsiCo, Nestle, The Coca-Cola Company, CG Roxane, LLC, Tempo Beverage Ltd, Keurig Dr Pepper Inc, Dr Pepper/Seven Up, Inc, Ferrarelle, SANPELLEGRINO, Reignwood Investments UK Ltd, LaCroix Beverages, Inc, GEROLSTEINER BRUNNEN GMBH & CO. KG, Mountain Valley Spring Water.

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