Humidifiers Market

Global Humidifiers Market Research Report: By Type (Vaporizer Humidifiers, Ultrasonic Humidifiers, Wick/Evaporative Humidifiers), By Installation Type (Fixed Humidifiers, Portable Humidifiers), By End user (Residential, Commercial/Industrial), and Region (North America, Europe, Asia-Pacific, and Rest of the World) Global Industry Analysis, Size, Share, Growth, Trends, Regional Analysis, Competitor Analysis and Forecast 2023-2031.

Machinery & Equipment | December 2023 | Report ID: EMR00315 | Pages: 301

The global humidifiers market was valued at USD 3.09 billion in 2022 and is estimated to reach approximately USD 5.50 billion by 2031, at a CAGR of 6.6% from 2023 to 2031.


Since its introduction, humidifiers have gained importance as a crucial tool for maintaining ideal levels of indoor humidity. When these devices were first invented in the early 20th century, they were widely used because of the substantial developments they underwent, especially in the second half of the century. Humidifiers were first made for industrial usage, but they were later adopted by homes to meet comfort and health needs. The industry experienced a spike in demand as people became more aware of the damaging consequences that dry air can have on property and health. As a result, there are now many different kinds of humidifiers available, each with special advantages. These include steam-based, evaporative, and ultrasonic variants. Modern humidifiers are more quiet, efficient, and easy to maintain thanks to technical advancements, which has increased their appeal to a wider range of users. Humidifiers entered a new phase in the 21st century, defined by eco-friendly designs, smart features, and integration with IoT (Internet of Things) platforms. In order to improve the devices' appeal in homes, offices, and healthcare settings, manufacturers concentrated on developing user-friendly, energy-efficient models with sophisticated controls. As the need of maintaining a healthy humidity level becomes increasingly apparent, humidifiers have evolved from being industrial instruments to household necessities, spurring market innovation and diversification.





Report Attribute


Estimated Market Value (2022)

3.09 Bn

Projected Market Value (2031)

5.50 Bn

Base Year


Forecast Years

2023 - 2031

Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- By Type, By Installation Type, By End User, & Region

Segments Covered

By Type, By Installation Type, By End User, & Region

Forecast Units

Value (USD Billion or Million), and Volume (Units)

Quantitative Units

Revenue in USD million/billion and CAGR from 2023 to 2031

Regions Covered

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and the Rest of World

Countries Covered

U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others

Report Coverage

Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis, and COVID-19 impact analysis.

Delivery Format

Delivered as an attached PDF and Excel through email, according to the purchase option.


Global Humidifiers Market Dynamics

The industry has grown as a result of factors like growing respiratory illnesses, concerns about air quality, and the need for more comfort. A major factor has been the introduction of intelligent features, increased energy efficiency, and quieter operation through technological advancements. Humidifiers now fit nicely with the trend of networked smart homes thanks to the inclusion of IoT capabilities that allow for remote management and monitoring. Additionally, because of their lower environmental effect, an emphasis on eco-friendly designs like evaporative and ultrasonic technologies has gained favor. The integration of extra characteristics, such as scent diffusion and air filtration capabilities, is a result of consumer demand for multifunctional humidifiers. The pandemic also brought attention to the issue of indoor air quality, which increased the market's role in creating healthier surroundings. The intensification of competitive dynamics has led to a wide range of products that are tailored to meet specific needs of consumers. Older companies compete with more recent arrivals that offer specialized services or creative designs for market share. In this changing environment, price competition, product differentiation, and marketing tactics are critical in influencing consumer decisions. The market for humidifiers is driven by advancements in technology, concerns about health, and the desire to have better indoor air quality. This creates a dynamic atmosphere where a range of products vie to satisfy changing customer needs.


Global Humidifiers Market Drivers

  • Health Awareness and Indoor Air Quality

As the focus on health and wellbeing has grown, so too has public awareness of the link between indoor air quality and general health. Dry indoor air can cause a number of health problems, such as dry skin disorders, exacerbated allergies, and discomfort in the respiratory system. People have been more conscious of their surroundings and are looking for ways to improve their indoor spaces. In this situation, humidifiers are essential because they control and maintain proper humidity levels, which help ease certain health issues. Furthermore, with more people spending a large amount of time indoors in homes, offices, or other enclosed spaces the significance of maintaining a healthy indoor environment has gained a lot of attention. The demand for humidifiers is primarily driven by the increasing awareness of the negative health effects of poor indoor air quality, placing humidifiers as vital components of healthy living and working environments for both single people and families.

  • Technological Advancements

The design, functionality, and efficiency of humidifiers have significantly improved as a result of the ongoing advancements in technology. A new era of smart humidifiers with IoT integration has begun thanks to these developments, allowing for remote control, monitoring, and modification using smartphones or other smart devices. More accurate humidity control is made possible by improved sensors and automated functions that adjust to individual user preferences and ambient circumstances. Moreover, advancements have concentrated on models that are energy-efficient, lowering power usage without sacrificing peak performance. Other results of technical advancement include quieter operation, increased longevity, and eco-friendly designs that use recyclable materials or sustainable production techniques. Furthermore, these developments have made it easier to create humidifiers with several uses, such as air filtration or scent diffusion, giving customers adaptable options to suit a range of requirements. 



  • Higher initial costs

For many prospective buyers, the initial cost of acquiring a humidifier can be a deterrent, particularly when it comes to models with sophisticated features or intelligent capabilities. The perceived cost burden is further influenced by continuous costs including maintenance, filter replacements, and electricity use. Budget-conscious people or households are sometimes discouraged from purchasing humidifiers due to this cost element, especially if they consider them to be optional or non-essential appliances. Moreover, even while some sophisticated models could have a lot of features, their higher price points usually prevent them from being affordable for a wider variety of customers. Because of this, many purchasers find that the perceived value vs cost balance is important. The cost of owning and maintaining a humidifier affects consumer choices and can limit market expansion, especially for those who value affordability or look for less expensive options to solve indoor air quality issues. This is especially true when compared to other competing appliances or solutions.

  • Limited Awareness and Education

Many prospective customers are unaware of the direct health effects of indoor air quality and how important it is to maintain appropriate humidity levels. Hesitancy or unwillingness to buy and use humidifiers is partly caused by misconceptions or a lack of knowledge about humidifiers, their varieties, appropriate usage, and maintenance needs. In addition, people could find it difficult to choose the best humidifier for their unique requirements or living space in the absence of clear instructions or educational materials, which could result in discontent or inefficient use. This ignorance also includes the negative effects of using humidifiers incorrectly, like over-humidification that can result in bacterial or mold development and other health hazards.  Additionally, potential users who are worried about the perceived burden or risks involved with owning a humidifier may be discouraged by inadequate education about normal maintenance measures, such as routine cleaning and safe water management. Therefore, consumer education programs that make clear and easily accessible information about the advantages of humidifiers, usage guidelines, and maintenance procedures are essential in resolving these issues and building an informed consumer base, which in turn encourages a wider adoption of humidifiers for better indoor air quality.



  • Growing Smart Home Integration

Customers are looking for linked gadgets that provide convenience, control, and smooth integration into their home ecosystems as smart homes become more common. Humidifiers with internet of things (IoT) capabilities can gain from this trend by offering users more features and accessibility. Humidifiers that can be remotely controlled using smartphones or voice commands are in line with the idea of smart living and appeal to consumers who are comfortable with technology. Humidifiers can be programmed to provide customised scheduling, automatic adjustments depending on environmental sensors, and real-time humidity level monitoring by integrating them into already-existing smart home platforms or by developing specialised apps. Furthermore, a comprehensive strategy for preserving a healthy indoor environment is made possible by compatibility with other smart devices in the home ecosystem, including air quality monitors or thermostats. Through this connection, humidifiers can work in concert with other devices to maximize the quality of the air in general. The humidifier industry presents an opportunity for creative partnerships and advancements as the smart home scene develops, establishing these gadgets as essential elements of linked, intelligent living environments.

  • Sustainable and Eco-friendly Solutions

Humidifiers are one example of the products that are in high demand due to their minimal environmental impact. In order to minimize their environmental impact, sustainable humidifiers are made from recyclable, biodegradable, or environmentally friendly components. Furthermore, technological developments have made it possible to create humidifiers that are both energy-efficient and perform at their best with reduced power consumption. Furthermore, adding evaporative or ultrasonic technologies to humidifiers makes them more environmentally friendly because they frequently consume less energy than conventional ones. In an effort to provide a safer and healthier indoor environment, manufacturers are also looking at using natural and non-toxic materials in filters and other components. Customers' increasing awareness of environmental conservation and the promotion of a favorable brand image are facilitated by sharing these sustainable aspects with them. Moreover, there is a chance to encourage sustainable habits all along the humidifier's lifecycle by supporting recycling initiatives for outdated electronics or promoting appropriate disposal.


Segment Overview

By Type

Based on type, the global humidifiers market is divided into vaporizer humidifiers, ultrasonic humidifiers, wick/evaporative humidifiers. The ultrasonic humidifiers category dominates the market with the largest revenue share in 2022. Ultrasonic humidifiers use ultrasonic vibrations to generate a fine mist of water that is released into the air. These devices have a small metal diaphragm that vibrates at an ultrasonic frequency, breaking water into tiny droplets that form a cool mist. Ultrasonic humidifiers are generally quieter and more energy-efficient than vaporizers. They offer the flexibility of producing either warm or cool mist variants, providing comfort across different climates. Vaporizer humidifiers, also known as steam vaporizers, operate by heating water to produce steam, which is then released into the air. They typically contain a heating element that boils water, creating a warm mist. Vaporizer humidifiers are effective in adding moisture to the air and can be particularly helpful in reducing the presence of airborne allergens. Wick or evaporative humidifiers utilize a wick filter or an absorbent material that draws water from a reservoir. A fan blows air through the moistened wick, causing the water to evaporate and humidify the air. These humidifiers are generally more affordable and energy-efficient compared to vaporizers. They also tend to operate quietly.


By Installation Type

Based on the installation type, the global humidifiers market is categorized into fixed humidifiers, portable humidifiers. The fixed humidifiers category leads the global humidifiers market with the largest revenue share in 2022. These humidifiers are designed for permanent installation within a specific location, such as a central HVAC (Heating, Ventilation, and Air Conditioning) system or directly integrated into a building's infrastructure. Fixed humidifiers are commonly used in larger spaces like offices, industrial settings, or whole-house installations. They are installed as part of the building's HVAC system and are often more powerful, capable of managing humidity levels across expansive areas. Fixed humidifiers might use different technologies, such as evaporative systems, to distribute moisture throughout the space efficiently. Portable humidifiers are standalone devices that can be easily moved from one room to another. They are designed for smaller spaces like bedrooms, living rooms, or offices. Portable humidifiers come in various sizes and types (such as ultrasonic, vaporizers, or evaporative models) and are powered by electricity or batteries. These devices offer convenience and flexibility, allowing users to adjust humidity levels in specific rooms or areas as needed.


By End-User

Based on end-user, the global humidifiers market is segmented into residential, commercial/industrial. The commercial/industrial segment dominates the humidifiers market. This segment comprises humidifiers designed for larger-scale applications in commercial spaces, offices, industrial settings, or specialized environments like hospitals, data centers, greenhouses, or manufacturing facilities. Commercial and industrial humidifiers are built to manage humidity in larger areas efficiently. They can be fixed installations integrated into HVAC systems or standalone units capable of humidifying extensive spaces. These humidifiers are engineered for higher capacity, durability, and precision in humidity control to meet the demands of diverse environments. Residential humidifiers segment includes humidifiers designed for use in homes, apartments, or other living spaces. Residential humidifiers are tailored to meet the specific needs of households, providing solutions for maintaining optimal humidity levels in bedrooms, living rooms, nurseries, and other domestic areas. These devices are often portable and cater to smaller to moderately sized spaces within residences. Residential humidifiers aim to enhance indoor comfort, prevent dryness, and alleviate issues related to low humidity, such as dry skin, respiratory discomfort, or static electricity.


Global Humidifiers Market Overview by Region

The global humidifiers market is categorized into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific emerged as the leading region, capturing the largest market share in 2022. Because of the region's varied climate, which ranges from extremely dry to humid conditions, there is a big need for humidifiers to balance indoor humidity levels. This need is especially evident in nations like China, Japan, and India, where people are looking for ways to counteract dry air, particularly in areas with arid climates or during the winter, for both residential and commercial settings. Furthermore, a greater understanding of the need of preserving ideal indoor air quality has resulted from the fast urbanization and industrialization of many Asia-Pacific nations. As a result, more money is being spent by both individuals and companies on technologies like humidifiers that improve the quality of the air. The use of humidifiers is also being driven by a greater emphasis on health and wellbeing, as people realize the negative effects of dry air on respiratory health and general well-being. Furthermore, the region's manufacturing prowess and technological developments have facilitated the creation of inventive and reasonably priced humidifiers that cater to a wide range of client demands. The competitive environment, which includes both domestic and foreign humidifier manufacturers, encourages market expansion by providing a large selection of goods to suit a range of tastes and price points.



Global Humidifiers Market Competitive Landscape

In the global humidifiers market, a few major players exert significant market dominance and have established a strong regional presence. These leading companies remain committed to continuous research and development endeavors and actively engage in strategic growth initiatives, including product development, launches, joint ventures, and partnerships. By pursuing these strategies, these companies aim to strengthen their market position, expand their customer base, and capture a substantial share of the market.

Some of the prominent players in the global humidifiers market include Mitsubishi Heavy Industries, Ltd., Honeywell International Inc., Levoit, Armstrong International, Spirax Sarco Limited, Skuttle Indoor Air Quality Products, Munters Group AB, Condair Group, Koninklijke Philips N.V., UCAN Co., Ltd., and various other key players.


Global Humidifiers Market Recent Developments

In May 2023, The first beauty humidifier in history, created by Japanese technology company Kaltech, which specializes in employing photocatalytic technology to purify food, water, and air, has gone on sale in the United States.

In March 2023, The Levoit OasisMist 1000S Humidifier, the company's first smart tower humidifier, was introduced. The product covers about 600 square feet of open space and offers a 60% higher mist.


Humidifiers Market Report Segmentation



By Type

  • Vaporizer Humidifiers
  • Ultrasonic Humidifiers
  • Wick/Evaporative Humidifiers

By Installation Type

  • Fixed Humidifiers
  • Portable Humidifiers


By End-User

  • Residential
  • Commercial/Industrial

By Geography

  • North America (USA, and Canada)
  • Europe (UK, Germany, France, Italy, Spain, Russia and Rest of Europe)
  • Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
  • Latin America (Brazil, Mexico, and Rest of Latin America)
  • Middle East & Africa (South Africa, GCC, and Rest of Middle East & Africa)

Customization Scope

  • Available upon request


  • Available upon request


Objectives of the Study

The objectives of the study are summarized in 5 stages. They are as mentioned below:

  • Global Humidifiers Market Size and Forecast:

To identify and estimate the market size for the global humidifiers market segmented by type, by installation type, by end user region and by value (in U.S. dollars). Also, to understand the consumption/ demand created by consumers of humidifiers between 2019 and 2031.

  • Market Landscape and Trends:

To identify and infer the drivers, restraints, opportunities, and challenges for the global humidifiers market

  • Market Influencing Factors:

To find out the factors which are affecting the sales of humidifiers among consumers

  • Impact of COVID-19:

To identify and understand the various factors involved in the global humidifiers market affected by the pandemic

  • Company Profiling:

To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company's past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

Intended Audience

  • Consumers
  • Healthcare Professionals
  • Environmentalists
  • Retailers, Wholesalers, and Distributors
  • Governments, Associations, and Industrial Bodies
  • Investors and Trade Experts

Research Methodology

Our research methodology has always been the key differentiating reason which sets us apart in comparison from the competing organizations in the industry. Our organization believes in consistency along with quality and establishing a new level with every new report we generate; our methods are acclaimed and the data/information inside the report is coveted. Our research methodology involves a combination of primary and secondary research methods. Data procurement is one of the most extensive stages in our research process. Our organization helps in assisting the clients to find the opportunities by examining the market across the globe coupled with providing economic statistics for each and every region.  The reports generated and published are based on primary & secondary research. In secondary research, we gather data for global Market through white papers, case studies, blogs, reference customers, news, articles, press releases, white papers, and research studies. We also have our paid data applications which includes hoovers, Bloomberg business week, Avention, and others.

Data Collection

Data collection is the process of gathering, measuring, and analyzing accurate and relevant data from a variety of sources to analyze market and forecast trends. Raw market data is obtained on a broad front. Data is continuously extracted and filtered to ensure only validated and authenticated sources are considered. Data is mined from a varied host of sources including secondary and primary sources.

Primary Research

After the secondary research process, we initiate the primary research phase in which we interact with companies operating within the market space. We interact with related industries to understand the factors that can drive or hamper a market. Exhaustive primary interviews are conducted. Various sources from both the supply and demand sides are interviewed to obtain qualitative and quantitative information for a report which includes suppliers, product providers, domain experts, CEOs, vice presidents, marketing & sales directors, Type & innovation directors, and related key executives from various key companies to ensure a holistic and unbiased picture of the market. 

Secondary Research

A secondary research process is conducted to identify and collect information useful for the extensive, technical, market-oriented, and comprehensive study of the market. Secondary sources include published market studies, competitive information, white papers, analyst reports, government agencies, industry and trade associations, media sources, chambers of commerce, newsletters, trade publications, magazines, Bloomberg BusinessWeek, Factiva, D&B, annual reports, company house documents, investor presentations, articles, journals, blogs, and SEC filings of companies, newspapers, and so on. We have assigned weights to these parameters and quantified their market impacts using the weighted average analysis to derive the expected market growth rate.

Top-Down Approach & Bottom-Up Approach

In the top – down approach, the Global Batteries for Solar Energy Storage Market was further divided into various segments on the basis of the percentage share of each segment. This approach helped in arriving at the market size of each segment globally. The segments market size was further broken down in the regional market size of each segment and sub-segments. The sub-segments were further broken down to country level market. The market size arrived using this approach was then crosschecked with the market size arrived by using bottom-up approach.

In the bottom-up approach, we arrived at the country market size by identifying the revenues and market shares of the key market players. The country market sizes then were added up to arrive at regional market size of the decorated apparel, which eventually added up to arrive at global market size.

This is one of the most reliable methods as the information is directly obtained from the key players in the market and is based on the primary interviews from the key opinion leaders associated with the firms considered in the research. Furthermore, the data obtained from the company sources and the primary respondents was validated through secondary sources including government publications and Bloomberg.

Market Analysis & size Estimation

Post the data mining stage, we gather our findings and analyze them, filtering out relevant insights. These are evaluated across research teams and industry experts. All this data is collected and evaluated by our analysts. The key players in the industry or markets are identified through extensive primary and secondary research. All percentage share splits, and breakdowns have been determined using secondary sources and verified through primary sources. The market size, in terms of value and volume, is determined through primary and secondary research processes, and forecasting models including the time series model, econometric model, judgmental forecasting model, the Delphi method, among Flywheel Energy Storage. Gathered information for market analysis, competitive landscape, growth trends, product development, and pricing trends is fed into the model and analyzed simultaneously.

Quality Checking & Final Review

The analysis done by the research team is further reviewed to check for the accuracy of the data provided to ensure the clients’ requirements. This approach provides essential checks and balances which facilitate the production of quality data. This Type of revision was done in two phases for the authenticity of the data and negligible errors in the report. After quality checking, the report is reviewed to look after the presentation, Type and to recheck if all the requirements of the clients were addressed.

Frequently Asked Questions

The global humidifiers market forecast period is 2023 - 2031.
According to humidifiers market research, the market is expected to grow at a CAGR of ~6.6% over the coming years.
Asia-Pacific is expected to register the highest CAGR during 2023 - 2031.
Asia-Pacific held the largest share in 2022.
The major players operating in the global humidifiers market include Mitsubishi Heavy Industries, Ltd., Honeywell International Inc., Levoit, Armstrong International, Spirax Sarco Limited, Skuttle Indoor Air Quality Products, Munters Group AB, Condair Group, Koninklijke Philips N.V., UCAN Co., Ltd., and various others.

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