Gin Market

Gin Market Research Report: Information Based on Gin Market by Type (London Dry Gin, Old Tom Gin, Plymouth Gin, and Others), Price Point (Standard, Premium, and Luxury), and Distribution Channel (On-trade and Off-trade), and Region (North America, Europe, Asia-Pacific, and Rest of the World) Global Industry Analysis, Size, Share, Growth, Trends, Regional Analysis, Competitor Analysis and Forecast 2023-2031.

Food & Beverages | January 2024 | Report ID: EMR00399 | Pages: 301

Gin Market is predicted to reach approximately USD 29.31 billion by 2031, at a CAGR of 2.48% from 2022 to 2031.

Gin, a distilled spirit made from grains and flavoured with botanicals, is famous for its characteristic pine flavour, which is derived mostly from juniper berries. This spirit encompasses a variety of versions, including legendary London dry gins and modern versions with a gentler, more approachable flavour profile. Originating from the Netherlands, gin gained global prominence thanks to the efforts of the English. Today, it is produced and appreciated across the globe, with enthusiasts from various regions embracing its diverse expressions and enjoying its timeless appeal.




Report Attribute


Estimated Market Value (2022)

USD 24.10 billion

Projected Market Value (2031)

USD 29.31 billion

Base Year


Forecast Years

2023 - 2031

Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Based on By Type, By Price Point, By Distribution Channel & Region.

Segments Covered

By Type, By Price Point, By Distribution Channel & Region.

Forecast Units

Value (USD Billion or Million), and Volume (Units)

Quantitative Units

Revenue in USD million/billion and CAGR from 2023 to 2031.

Regions Covered

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of World

Countries Covered

U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Argentina, GCC Countries, and South Africa, among others.

Report Coverage

Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PEST analysis, value chain analysis, regulatory landscape, market attractiveness analysis by segments and region, company market share analysis.

Delivery Format

Delivered as an attached PDF and Excel through email, according to the purchase option.


Gin Market Dynamics

The increased demand for premium and craft spirits, strengthened by customers' appreciation for unique flavours and artisanal manufacturing processes, is driving the gin business. Gin-based drinks have grown in popularity as a result of the cocktail culture and mixology trend. Social media influence and gin-related events have boosted the market even further. Local and regional gin brands have gained in popularity, bolstering small-batch producers. The influx of distilleries and novel gin products, such as flavoured gins and ready-to-drink cocktails, contributes to the market's dynamic. Overall, these elements determine the gin market's changing and diverse landscape.


Gin Market Drivers

The industry is expanding due to rising disposable income among consumers in both developed and emerging countries, as well as global population increase. Millennial alcohol consumption is on the rise, adding to the growing demand for alcoholic beverages. Furthermore, buyers' preference for premium spirits variants is projected to stimulate demand for high-quality brands. As more individuals move to larger cities, they are exposed to a wider variety of alcoholic beverage options, which is fueling the industry's expansion. Urbanisation, excessive consumerism, and more societal acceptance all contribute to the sector's growth. Many places employ gin in premium cocktails because of its natural flavours and earthy appeal.

Premiumization remains a fundamental driver of growth in the worldwide alcoholic beverages market. The popularity of mixed drinks and tailored cocktails is fueling the rising demand for premium cocktails. Manufacturers of pre-mixed and fresh cocktails are ditching artificial colourants and flavours in favour of natural ingredients to boost the appeal of their drinks. Gin, with its natural taste and earthy appeal, is particularly sought after, resulting in widespread use of gin in luxury cocktails at on-trade counters. This trend considerably adds to the overall growth of the global gin market.



The worldwide alcohol business is being hampered by growing public knowledge of the health concerns and accidents linked with alcohol drinking. Cancer and liver cirrhosis, as well as an increased risk of violence and accidents, are among the issues driving this awareness. Through campaigns and awareness programmes, organisations such as the World Health Organisation (WHO) and the Centres for Disease Control and Prevention (CDC) are collaborating to raise public knowledge of the harmful consequences of alcohol. This collaborative initiative seeks to educate the public and discourage excessive or irresponsible alcohol consumption, thereby encouraging a safer and healthier lifestyle.



Gin's natural and earthy flavour makes it a versatile component in the creation of quality cocktail beverages. Its use in cocktails in bars and cocktail counters has grown in popularity, establishing premium gin as a sought-after ingredient. This tendency is projected to provide market growth prospects in the near future. Premium gin's distinct features in improving the flavour and character of cocktails contribute to its growing market presence, driving its prominence and expanding its role as a crucial ingredient in the burgeoning field of mixology.


Segment Overview

By Type

The gin market is segmented into several categories, including London dry, Plymouth, old tom, and others. The Plymouth category presently leads the market, with the biggest share. This segmentation allows consumers to select from a wide range of gin styles, each with its own set of features and flavour profiles. While London dry gin is well-known, Plymouth gin has achieved great appeal, demonstrating its strong market position.

By Distribution Channel Type

The gin market's distribution channels are divided into several groups, including supermarkets, hypermarkets, specialty stores, and others. This segmentation provides for a variety of channels for gin products to reach customers. Because of their enormous reach and convenience, supermarkets and hypermarkets are important distribution outlets. Speciality stores cater to specific markets and offer one-of-a-kind gin selections. Other distribution methods ensure extensive market coverage, making gin products more accessible and available to consumers.

By Pricing Type

The gin industry is segmented into several pricing categories, including standard, premium, and luxury options. Gins are positioned in the standard class as economical solutions that appeal to a broad consumer base. Because of their adaptability, these gins are often used for everyday drinking and are frequently featured in cocktails. Gins in the premium sector are more expensive and offer superior quality, unique flavours, and exquisite craftsmanship. These gins offer a more enhanced drinking experience, catering to discerning consumers looking for a more unique and refined flavour. Exclusive and prominent gin brands live at the luxury end of the market, distinguished by their outstanding ingredients, sophisticated distillation procedures, and limited availability.


Gin Market Overview by Region

North America

The North America gin market holds a significant market share, ranking second globally. The increased population of millennials in the region is likely to be a major driver of market expansion. Urbanisation, changing lifestyles, and more disposable income all contribute to the growth of the gin industry in North America. Furthermore, due to established security clearance procedures enforced by regulatory organisations, the United States has seen a tremendous surge of gin makers.


The Asia-Pacific Gin Market is expected to expand rapidly, owing to factors such as expanding urbanisation and rising disposable income among potential customers. Asian consumers have consistently increased their expenditure on alcoholic beverages and tobacco goods, leading to industry expansion. Pubs and bars in the region have adapted to changing tastes by specialising in one-of-a-kind drink offerings. Affluent clientele prefer vodka and gin-based drinks such as the Asian Pear Mule, Whisky Mac, Japanese Highball, Singapore Sling, and Soju Watermelon Cocktail. The Chinese gin market has the biggest market share, while the Indian gin market has the quickest growth in the Asia-Pacific area.



Gin Market Competitive Landscape

The gin market's competitive landscape is characterised by a varied variety of players vying for market share and customer attention. Significant acquisitions have occurred in the market, demonstrating the industry's dynamic nature. Premium gin brands with novel flavour profiles and excellent offerings continue to dominate the market. Craft and artisanal gin manufacturers are gaining appeal alongside major brands by offering unique flavours and catering to specialised markets. This landscape displays a combination of multinational firms, specialised producers, and continual innovation in the gin business to capture growing customer preferences. The major players in the market are,

  • Kobo Products,
  • Sun Chemical,
  • Geotech,
  • Merck,
  • Clariant,
  • Sudarshan,
  • Sensient Cosmetic Technologies,


Gin Market Recent Developments

In Dec 2023,

Diageo India has unveiled two new variants, the citrus-infused Tanqueray Rangpur and the enticing Tanqueray Mallaca, to enhance the home bar experience during the festive season. Known for its iconic dry gin, Tanqueray introduces these novel options to cater to the growing demand for gin in a variety of cocktails. Diageo India aims to provide enthusiasts with unique flavors by presenting Tanqueray Rangpur and Tanqueray Mallaca as exceptional additions to the brand's portfolio, perfect for those seeking distinctive and elevated tasting experiences.


Scope of Gin Market Report

Gin Market Report Segmentation



By Type

  • London dry
  • Plymouth
  • Old Tom
  • Others

By Distribution Channel Type

  • Supermarkets
  • Hypermarkets

By Pricing Type

  • Standard
  • Premium
  • Luxury

By Geography

  • North America (USA, and Canada)
  • Europe (UK, Germany, France, Italy, Spain, Russia and Rest of Europe)
  • Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
  • Latin America (Brazil, Mexico, and Rest of Latin America)
  • Middle East & Africa (South Africa, GCC, and Rest of Middle East & Africa)

Customization Scope

  • Available upon request


  • Available upon request


Objectives of the Study

The objectives of the study are summarized in 5 stages. They are as mentioned below:

  • Gin Market Size and Forecast: To identify and estimate the market size for Gin Market segmented By Type, By Price Point, By Distribution Channel, and by value (in U.S. dollars). Also, to understand the consumption/ demand created by consumers between 2023 and 2031.
  • Market Landscape and Trends: To identify and infer the drivers, restraints, opportunities, and challenges for Gin Market
  • Market Influencing Factors: To find out the factors which are affecting the market of Gin Market among consumers
  • Company Profiling: To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company's past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

Research Methodology

Our research methodology has always been the key differentiating reason which sets us apart in comparison from the competing organizations in the industry. Our organization believes in consistency along with quality and establishing a new level with every new report we generate; our methods are acclaimed and the data/information inside the report is coveted. Our research methodology involves a combination of primary and secondary research methods. Data procurement is one of the most extensive stages in our research process. Our organization helps in assisting the clients to find the opportunities by examining the market across the globe coupled with providing economic statistics for each and every region.  The reports generated and published are based on primary & secondary research. In secondary research, we gather data for global Market through white papers, case studies, blogs, reference customers, news, articles, press releases, white papers, and research studies. We also have our paid data applications which includes hoovers, Bloomberg business week, Avention, and others.

Data Collection

Data collection is the process of gathering, measuring, and analyzing accurate and relevant data from a variety of sources to analyze market and forecast trends. Raw market data is obtained on a broad front. Data is continuously extracted and filtered to ensure only validated and authenticated sources are considered. Data is mined from a varied host of sources including secondary and primary sources.

Primary Research

After the secondary research process, we initiate the primary research phase in which we interact with companies operating within the market space. We interact with related industries to understand the factors that can drive or hamper a market. Exhaustive primary interviews are conducted. Various sources from both the supply and demand sides are interviewed to obtain qualitative and quantitative information for a report which includes suppliers, product providers, domain experts, CEOs, vice presidents, marketing & sales directors, Type & innovation directors, and related key executives from various key companies to ensure a holistic and unbiased picture of the market. 

Secondary Research

A secondary research process is conducted to identify and collect information useful for the extensive, technical, market-oriented, and comprehensive study of the market. Secondary sources include published market studies, competitive information, white papers, analyst reports, government agencies, industry and trade associations, media sources, chambers of commerce, newsletters, trade publications, magazines, Bloomberg BusinessWeek, Factiva, D&B, annual reports, company house documents, investor presentations, articles, journals, blogs, and SEC filings of companies, newspapers, and so on. We have assigned weights to these parameters and quantified their market impacts using the weighted average analysis to derive the expected market growth rate.

Top-Down Approach & Bottom-Up Approach

In the top – down approach, the Global Batteries for Solar Energy Storage Market was further divided into various segments on the basis of the percentage share of each segment. This approach helped in arriving at the market size of each segment globally. The segments market size was further broken down in the regional market size of each segment and sub-segments. The sub-segments were further broken down to country level market. The market size arrived using this approach was then crosschecked with the market size arrived by using bottom-up approach.

In the bottom-up approach, we arrived at the country market size by identifying the revenues and market shares of the key market players. The country market sizes then were added up to arrive at regional market size of the decorated apparel, which eventually added up to arrive at global market size.

This is one of the most reliable methods as the information is directly obtained from the key players in the market and is based on the primary interviews from the key opinion leaders associated with the firms considered in the research. Furthermore, the data obtained from the company sources and the primary respondents was validated through secondary sources including government publications and Bloomberg.

Market Analysis & size Estimation

Post the data mining stage, we gather our findings and analyze them, filtering out relevant insights. These are evaluated across research teams and industry experts. All this data is collected and evaluated by our analysts. The key players in the industry or markets are identified through extensive primary and secondary research. All percentage share splits, and breakdowns have been determined using secondary sources and verified through primary sources. The market size, in terms of value and volume, is determined through primary and secondary research processes, and forecasting models including the time series model, econometric model, judgmental forecasting model, the Delphi method, among Flywheel Energy Storage. Gathered information for market analysis, competitive landscape, growth trends, product development, and pricing trends is fed into the model and analyzed simultaneously.

Quality Checking & Final Review

The analysis done by the research team is further reviewed to check for the accuracy of the data provided to ensure the clients’ requirements. This approach provides essential checks and balances which facilitate the production of quality data. This Type of revision was done in two phases for the authenticity of the data and negligible errors in the report. After quality checking, the report is reviewed to look after the presentation, Type and to recheck if all the requirements of the clients were addressed.

Frequently Asked Questions

Gin Market forecast period is 2023 - 2031.
According to Gin Market research, the market is expected to grow at a CAGR of ~ 2.48% billion over the next eight years.
The possible segments in Gin Market are based on By Type, By Price Point, By Distribution Channel & Region.
The expected market size for Gin Market is USD 29.31 billion.
The major players in the market are, Kobo Products, Sun Chemical, Geotech, Merck, Clariant, Sudarshan, Sensient Cosmetic Technologies, and ECKART.

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